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The best Wix alternative for small businesses
We make ContentMetric. It’s our pick if you want your site done for you, and we say plainly when Wix is the better choice.
The short answer
- If you want someone else to design and update your site: ContentMetric. On Pro, a design specialist rebuilds your site and handles every update.
- If you mainly sell products online: stay on Wix, or look at a store platform
- If you want full design control: Framer or Webflow
- If you want a design-led template site: Squarespace
Why small businesses look for a Wix alternative
You build and maintain it yourself
Wix’s AI gives you a start, then you edit with drag and drop. To have an expert do it, you hire one separately through Wix’s Marketplace.
Source: Wix AI website builder; Wix Marketplace
A new look means starting over
Wix’s help centre says it’s not possible to switch to a different template for a site you already created. You make a new site and copy your pages across.
Updates wait until you have time
Every change, from opening hours to a new service, is yours to make in the editor. For a busy owner, that is often where a site goes out of date.
Our view, not a Wix statement
Our pick if you want it done for you
Why switch to ContentMetric
- A specialist rebuilds and keeps it updatedOn Pro and above, a design specialist designs your new site and handles your changes. You tell us what you need.
- A new look without starting overOn Pro, your specialist redesigns it on the same site, with your pages and content kept.
- Or change it yourself, just by askingType the change in the editor, or ask from your own ChatGPT or Claude.
- Built to be found by Google and AIWords in the page and schema markup on every page.
1,022%
growth in search visits, year on year, after the rebuild
“Our old site was slowly disappearing from search and I could not see why. Six weeks after the rebuild we were getting more visits from search than at any point in the past year, and the people who enquire now already know what we do.”
Regina Kwok, Founder, Artwill Interior Design
Wix and ContentMetric compared
| Feature | Wix | ContentMetric |
|---|---|---|
| Who builds the site | AI gives you a start, then you build it with drag and drop | AI builds it; on Pro a design specialist designs it for you |
| Getting expert help | Hire an expert separately through Wix’s Marketplace | Included on Pro and above |
| Changing the whole look | Not possible on an existing site: start a new site from a new template | On Pro, your specialist redesigns it on the same site |
| Edit by chatting with AI | Not stated on Wix’s AI builder page | Yes |
| Use your own ChatGPT or Claude | Not stated on Wix’s AI builder page | Yes, Pro and up |
| Free plan | Yes, with Wix branding | Yes, with a small ContentMetric badge |
| Online store with checkout | Yes, full ecommerce | No |
Moving from Wix? On Pro, a specialist rebuilds your site on ContentMetric.
How to move from Wix to ContentMetric
- 1
Start free. Describe your business and see it as a website on ContentMetric. Your Wix site stays live meanwhile.
- 2
Move to Pro. A design specialist designs your new site with your existing content and pages.
- 3
Point your domain. Connect your domain to ContentMetric. If you bought it through Wix, Wix lets you transfer it away.
- 4
Cancel Wix once the new site is live and you’re happy with it.
Other Wix alternatives
Squarespace
Design-led templates and simple shops. No free plan, a 14-day trial.
Framer
Full visual control with an AI that builds from a prompt. For designers.
Webflow
Powerful CMS and ecommerce for teams with a web designer.
GoDaddy Airo
A quick AI site next to a GoDaddy domain; expert-built sites cost extra.
See all ten in our comparison of AI website builders.
Questions people ask
Is there a better website builder than Wix?
It depends on what you need. Wix is strong for online stores. If you want someone to design and update your site for you, ContentMetric Pro includes a design specialist.
Can I move my Wix site to another builder?
Not as a file: Wix says a Wix site must run on Wix’s servers. You rebuild it on the new platform. On ContentMetric Pro, a design specialist does that for you.
Can I keep my domain if I leave Wix?
Yes. Wix lets you transfer a domain bought through Wix to another provider, or you can connect a domain you already own.
Does ContentMetric have an online store?
No. ContentMetric does not take payments. If selling online is the main job of your site, Wix or a store platform is the better choice.
Switch without doing the work
Start free, then move to Pro when you want a specialist to rebuild your site and handle your updates.